風景區觀光吸引力.服務品質.滿意度與重遊意願之研究 : 以東部海岸國家風景區為例 = The Research on the Relationship among Tourism Attraction, Service Quality, Travel Satisfaction and revisiting willingness Take the as the exple East Coast National Scenic Area.

民宿意象與投宿動機.滿意度.再宿意願關係之研究 : 以臺東地區為例 : A Study on the Relationships between Customers' Perception of the B&B's Image, Lodging Motivation, Satisfaction, and Revisit Intention-In the area of Taitung for example

烏樹林休閒園區遊憩吸引力、滿意度與忠誠度關係之研究

臺東森林公園對遊客的吸引力、滿意度及重遊意願之研究 = The research of tourist attraction,satisfaction and willingness to revisit of the Taitung Forest Park

以體驗行銷觀點探討民宿品質之研究 : Kano二維模式運用

臺東地方小吃的吸引力、滿意度與再購意願之研究 = A Study on The Attraction,Satisfaction,and Re-purchasing Behavior of Snacks in Taitung

臺東縣網路農場服務品質.顧客滿意度.顧客忠誠度之關連性研究 = A Study On the Relationships between Service Quality, Customer Satisfaction and Customer Loyalty of The Internet Farm Shop of Taitung Country

休閒農業概論

休閒農業管理 : 企業經營觀點

臺東縣知本溫泉區溫泉旅館服務品質與顧客滿意度之研究

臺東目的地意象與服務品質.滿意度.重遊意願之關係研究 = Taitung destination image and service quality, satisfaction, Revisit Desire Relations

臺東市元宵節體驗活動元素及發展之研究

遊客對綠島海域遊憩活動滿意度之研究

休閒農業

農村旅遊吸引力與體驗價值之研究 = The Attractiveness and Experiential Value of Rural Tourism

促銷活動、品牌形象、服務品質與顧客忠誠度關係之研究 : 以臺東縣農會東遊季溫泉度假村為例 = A Study of the Relationships among Promotion,Brand Image,Service Quality and Loyalty-A case ctudy on the Toyugi Hot Spring Resort and Spa,Taitung County Farmers'Association

遊客對文化資產保存認知與遊後行為意圖之研究 : 以卑南文化遺址為例 = Tourusta' cognition of cultural heritage savings and post-vistiving behavior-the cultural ruins in Peinan

旅客前往綠島旅遊的行為意圖研究

休閒農業經營學

滑雪旅遊吸引力.參與動機與持續參與意願之研究