Drawn from a May 2009 seminar held in Santa Fe, this collection explores what ethnographic and anthropological approaches bring to understanding market systems and individual behavior, and examines the way moralities and rationalities converge on market discourses and practices surrounding values and choice. The 18 chapters question key tenets of economic models assuming humans to be rational and self-interested maximizers, analyze the structural powers and moral complexities of corporate entities, describe the AIDS treatment policy in Brazil, and advocate for giving cash payments to the poor. Annotation c2014 Ringgold, Inc., Portland, OR (protoview.com)