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|a 2004001683
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|aNTTU|bG|cE035273|d300.723|eB798|pBOOK|fCKY|zBOOK|m0|tDDC
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100 |
1
|
|aBradburn, Norman M.
|
245 |
10
|
|aAsking questions :|bthe definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /|cNorman M. Bradburn, Brian Wansink, Seymour Sudman.
|
250 |
|
|aRev. ed.
|
260 |
|
|aSan Francisco :|bJossey-Bass,|cc2004.
|
300 |
|
|ap. cm.
|
500 |
|
|aEarlier ed. by Sudman and Bradburn with Sudman named first.
|
504 |
|
|aIncludes bibliographical references (p. ) and index.
|
505 |
0
|
|aThe social context of question asking -- Asking nonthreatening questions about behavior -- Asking threatening questions about behavior -- Asking questions about attitudes and behavioral intentions -- Asking and recording open-ended and closed-ended questions -- Asking questions that measure knowledge -- Asking questions that evaluate performance -- Asking psychographics questions -- Asking standard demographic questions -- Organizing and designing questionnaires -- Questionnaires from start to finish -- Asking question FAQs.
|
650 |
0
|
|aSocial sciences|xResearch.
|
650 |
0
|
|aQuestionnaires.
|
700 |
1
|
|aWansink, Brian.
|
700 |
1
|
|aSudman, Seymour.
|
809 |
|
|d300.723|eB798|tDDC|pBOOK
|
856 |
42
|
|3Contributor biographical information|uhttp://www.loc.gov/catdir/bios/wiley046/2004001683.html
|
856 |
42
|
|3Publisher description|uhttp://www.loc.gov/catdir/description/wiley041/2004001683.html
|
856 |
41
|
|3Table of contents|uhttp://www.loc.gov/catdir/toc/ecip0413/2004001683.html
|